Vyrao Discount Code: UKBEAUTY10 for 10% off everything!!
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Vyrao is a fragrance brand that combines perfumery, neuroscience, and energetic healing!
Unlike traditional perfume, Vyrao scents are created starting with a feeling.
Each fragrance is designed to activate the areas of the brain where emotion and memory are processed. The formulas use carefully chosen ingredients that are believed to support positive energy and emotional wellbeing.
Some of the newest fragrances were developed in partnership with the Science of Wellness Program at International Flavors & Fragrances, which has spent more than 40 years researching the emotional impact of scent.
These scents are sometimes referred to as “neuroscents” because they are designed to influence how you feel.
Examples include:
- The Sixth – designed to increase mindfulness
- Sun Rae – associated with joy and confidence
- Mamajuju – created to promote grounding and calm
Sun Rae even won Best Independent Fragrance at the 2024 Fragrance Foundation UK Awards.
My favourite is Witchy Woo which is designed to inspire courage, creativity, and confidence. This is the perfume that Cynthia Erivo (who played Elphaba in Wicked) wore to help her get into the character. It feels completely fitting given the magical, powerful energy of the fragrance!
More Than Just Perfume
Vyrao focuses on the entire sensory experience.
The brand includes:
- Eau de parfums
- Incense
- Scented candles
The bottles, packaging, and colours are all designed to spark joy and positivity. Each fragrance also comes with an affirmation card, encouraging you to set an intention as you spray it.
It turns fragrance into a daily ritual rather than just a beauty product.
Meet the Founder: Yasmin Sewell
Vyrao was founded by Yasmin Sewell, a former fashion and creative director known for her influence in the fashion industry.
In 2019 she decided to focus on her passion for energetic medicine and emotional wellbeing.
Her goal was to create a fragrance brand that could lift mood, support emotional balance, and enhance daily rituals.
My Vyrao Experience
I recently attended a Vyrao pop-up event at Harvey Nichols in Knightsbridge and had the chance to meet the founder and experience the fragrances in person.
What makes Vyrao unique is that the perfumes are designed not just for how they smell, but how they make you feel.
Every bottle even contains a Herkimer diamond crystal, which is believed to amplify energy.
Here is my short video from the event.
Vyrao Discount Code
If you want to try any of the fragrances, you can get 10% off with my Vyrao promo code: UKBEAUTY10